This is the third in a series of posts from hand-picked guest bloggers about trust. The idea was kicked off by me rewatching Game of Thrones and thinking about its twin themes of power and trust.   My third guest blogger is known as @aricochet, who I connected with on Twitter (of course). We have had many interesting conversations on all manner of topics including leadership, marketing and brain chemistry. And these conversations have been interesting enough to ask him to be a guest blogger on the subject of trust. Trust is the nervous system of our society. It’s the currency that