Sunday Best is a curated list of awesome articles I’ve read over the past week or so that I find enlightening, educational or just plain interesting. This week’s focus is on consumption, and given how the focus of Christmas is buy, buy, buy, I thought it was timely. Enjoy! A big fat con Seth Godin is a thought leader everyone should read. He writes daily: pithy, usually short pieces that contain nuggets of goodness. He wrote this piece about Black Friday (which is huge in America) about what a con unconscious consumption is. We don’t need the stuff we are being urged to